Protecht, Inc. and NASCAR are teaming to reduce the financial risks borne by ticketholders for events at America’s leading racetracks. Under a 10-year agreement, Protecht will serve as the official provider of financial protection for NASCAR racing event ticketholders. This official ticket protection initiative builds on an initial 3-year agreement with ISC and a successful 3-year entitlement sponsorship at Phoenix Raceway, which included the FanShield 500.
NASCAR acquired ISC and merged racing operations in 2019. ISC operated a portfolio of 13 racetracks, including Daytona International Speedway, Talladega Superspeedway, Watkins Glen International and Phoenix Raceway.
Under this extended agreement, NASCAR track properties will deploy Protecht’s FanShield technology platform to deliver a compliant, safe, secure and user-friendly option for financial protection in case ticketholders can’t make the event for any covered reason. Protecht’s end-to-end solution takes the entire risk management process off the hands of the event organizer, with a platform that has been optimized to create a streamlined, best-in-class environment for consumers to manage their claim process.
“This agreement allows NASCAR track properties and the Protecht family of companies to expand on an already successful relationship to help create the best event experience possible for our fans,” said Kari Gritton, NASCAR’s managing director of consumer strategy. “Working closely with Protecht, NASCAR tracks will be able to provide best-in-class options for a secure ticket-buying process.”
“We have enjoyed building a strong relationship with NASCAR and their fans over the past three years both through our FanShield platform and also through our successful association with the FanShield 500 NASCAR Cup Series race. We deeply appreciate that NASCAR sees the value in how our technology provides its fans the option to protect their experience and provide peace of mind. We’re delighted that NASCAR has agreed to extend this partnership for ten more years.” Bryan Derbyshire – CEO